This year, your business should start a blog. Your goal with a blog is to get found by active prospects online that you don’t already know. This is different from engaging with your fans on a social network, as that group of fans and prospects has already identified you and is open to listen to what you have to say. Finding your prospects with a blog is a much more challenging task and takes expertise and hard work, but the dividends are tremendous.
In thie eBook, you'll get a step-by-step guide on how to start your blog this year, including:
- Setting Blogging Goals
- Determining Your Audience
- How To Choose The Right Software
- Creating An Editorial Calendar
- Monitoring Blogging Results
- Working With Internet Marketing Companies To Enhance Blog Performance
If you've ever wondered why so many businesses now feature and market their blogs prominently on their website and social networks, this eBook will help you understand how a blog can not only engage your audience, but assist with lead conversion and optimization!